Tag: La Marzocco

La Marzocco bundles Linea Micra with Pico grinder for 5% off - luxury marketing

Trendspotting: Luxury brand La Marzocco offers discount, but only with a bundle

Luxury brands don't like adjectives that potentially cheapen their hard earned reputations. So words like "discount" or "sale" or "BOGO" (buy one, get one) are strictly verboten within the marketing teams -- such as at espresso machine maker La Marzocco. Still, these companies  know a trick or two. And they...
La Marzocco And Mahlkönig Team Up For The Sync System

The Sync System: When your coffee machine has a relationship with your grinder

Here's a somewhat wild bit of news in the world of coffee. Espresso giants Mahlkönig (grinders) and La Marzocco (machines... mostly) have announced something called The Sync System. It's not a cloud file syncing service -- no surprise. Rather, it's a system that enables a grinder to talk and communicate with...
La Marzocco Pico grinder black white

In Espresso: New grinders from La Marzocco, Ceado

Two new espresso grinders have hit the market. Coming in under $1,000 USD, both La Marzocco and Ceado appear to be targeting the growing premium at-home segment: La Marzocco Pico $995 USD Ceado Life $649 USD First up is the Pico from La Marzocco. Featuring a brushless induction motor which...
Fine Grinding espresso grinders by La Marzocco announcement video

In Espresso: La Marzocco teases dedicated line of espresso grinders

Famed Italian espresso machine maker La Marzocco today briefly teased a new line of espresso grinders. Details are scant as the accompanying marketing video cleverly (or annoyingly depending on your perspective!) hides the actual product behind a La Marzocco Linea Micra espresso machine. The Florence-based company sent out an email with...
Seattle Coffee Gear Store at Stanford Shopping Center exterior view

The Seattle Coffee Gear experience at Stanford Shopping Center

Did you know Seattle Coffee Gear has a showroom... in the San Francisco Bay Area? Located at the Stanford Shopping Center in Palo Alto, the store is a candy store of curiosities for fans of espresso machines and coffee. That's at least what I discovered this weekend on a visit....